Term Life · Guide

Term life vs. permanent life insurance

When term wins, when permanent makes sense, and how to decide with confidence.

The two big families of life insurance solve different problems. Most people are best served by term — but not everyone. Here's how to tell.

Side by side

Term LifePermanent (Whole/UL)
Duration10–40 yearsLifetime
CostLow5–15× higher
Cash valueNoYes, builds over time
Best forIncome, mortgage, raising kidsLifelong needs, estate planning

Choose term if…

  • You want maximum coverage for the lowest cost.
  • Your big needs are temporary — a mortgage, young kids, replacing income.
  • You'd rather invest the difference elsewhere.

Consider permanent if…

  • You have a lifelong dependent (e.g. a child with special needs).
  • You're focused on estate planning or leaving a guaranteed legacy.
  • You've maxed other tax-advantaged accounts and want cash-value growth.
For most families, term life delivers the protection that matters most, at a price that leaves room in the budget. "Buy term and invest the difference" is popular advice for a reason.

A middle path

Many term policies include a conversion option — the right to convert to permanent later without a new medical exam. That lets you start affordable now and keep your options open.

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